Alan Stein, Jr spent 15+ years working with the highest performing basketball players on the planet, including NBA superstars Kevin Durant, Steph Curry, and Kobe Bryant. Through this work, Alan has identified the proven principles on how to utilize the same approaches in our personal life that elite athletes use to perform at a world-class level. In this episode, we discuss why we need to focus on our strength zone, the traits and habits of NBA superstars and how we can apply these to our lives, what Kobe Bryant told Alan that he’s never forgotten, and our belief to raise the ceiling on what we think we are capable of.